Customer Focus – Category 3

The Customer Focus category examines how a company engages its customers for long-term marketplace success. This engagement strategy includes how the company builds a customer-focused culture. It also considers how a company listens to the voice of its customers and uses this information to prove and identify opportunities for innovation.

D.J. Simmons believes it has two types of customers: wholesale purchasers of its natural gas and associated hydrocarbon products and working interest owners and partners in projects.

Typically, the requirements of Simmons’ oil and gas purchase customers are identified and specified through terms of negotiated annual purchase contracts. Contracts include both qualitative and quantitative performance parameters. Simmons proves that it meets its qualitative requirements through periodic laboratory testing. Quantitative requirements are met by monitoring daily production volume.

Being a working interest owner itself in many other company’s wells, Simmons is able to identify a variety of service improvement opportunities in its own accounting and reporting mechanisms that provide and/or support its partners in business. The company is working to more systematically query its partners’ and working interest owners’ satisfaction in the projects it manages on their behalf. Senior leadership recognizes that providing quality service and timely communication of performance results to its business partners will help distinguish itself to potential business partners – a key strategy in growing the company’s business.